Sponsorship Opportunities

Whether you are a longtime Marketplace sponsor or considering sponsoring for the very first time, you won’t be disappointed. ABA is committed to making sure sponsors get the best possible attention and visibility. A Marketplace sponsorship is your key to success in the group tour market.

Sponsorship Benefits

All Marketplace Sponsors receive the following benefits:

Inclusion in pre-Marketplace mailings. The earlier you make the decision to become a sponsor the more exposure you receive.
Special recognition as a sponsor on ABA’s Web site, www.buses.org, which includes a link directly to your site.
Special recognition as a sponsor throughout Marketplace week via signage, sponsor ribbons and public recognition.
Recognition in the Marketplace Directory of Participants, which is received by every Marketplace delegate.
Recognition in the post-Marketplace issue of Destinations magazine, ABA’s award-winning monthly publication.
Special recognition in the Motorcoach Marketer, the annual tour/charter planner of the American Bus Association, an invaluable industry publication referenced throughout the year by bus and tour operators. If contract is signed before it is printed.
Ability to provide promotional materials in ABA’s registration bag.
Contact information for all Marketplace Buyer delegates for follow-up after Marketplace.
Guaranteed first right of refusal on your valuable 2006 sponsorship for Marketplace 2007.

In addition, Level 3 and Level 2 sponsors have a chance to shine in the high traffic areas at Marketplace with complimentary booth space.

Level 3 sponsors receive a 10’ x 10’ booth — a $5,500 value in itself.
Level 2 sponsors receive a 10’ x 10’ booth — worth $3,000.

*Furnishings and decorations in the booth are at the cost of the sponsor.